• Goodwin & Herman Associates Real Estate rents condos by the night / week /month. Call them at (501) 884-4100.
  • Mountain Ranch Golf Club has nightly condos available. See their website for more details or call them at (501) 884-3400.
  • Fairfield Bay Rentals   See ad below
  • Fairfield Bay Conference Center  has nightly,weekly rentals See their website for more details.

Goodwin & Herman Associates, A Branch of Arkansas Mountain Real Estate

Work P.O. Box 1290 358 Dave Creek Parkway, Suite D Fairfield Bay Ar 72088 Work Phone: (501) 884-4885 Website: http://www.fairfieldbay.net/


Photo of Goodwin & Herman Associates, A Branch of Arkansas Mountain Real Estate

Goodwin & Herman Associates, LLC



As Owners of Goodwin & Herman Associates Real Estate, we are delighted that you have an interest in Fairfield Bay and the Greers Ferry Lake area. We are dedicated to providing the most reliable real estate service and community information to you. We are a full-service agency, working with both Sellers and Buyers, and provide short-term rentals. Goodwin & Herman Associates was established in March of 1998, with partners Roger and Diana Goodwin. The Goodwins retired in December, 2013, after 16 years with us as the leading agency in listings and sales. We continue that tradition as leaders in the industry, and are committed to providing the very best real estate service you can expect!


Fred Herman

Contact Information

Email: fred@fairfieldbay.net

Cell:  501-253-1417

Office 501-884-4885

Fred Herman

Fred Herman

Fred is our Man of all Seasons, and would rather be out showing property, especially home sites and acreages, than being in the office. Fred is very community minded and serves our area on several Boards of Directors, including the Ozark Health Foundation Board as President and the Petit Jean Electric Cooperative Board of Directors. He serves as a Deacon at Fairfield Bay Baptist Church, sings in the choir, and is a substitute Sunday School Teacher. Fred enjoys working on their property outside of Fairfield Bay, gardening, nature-watching, hunting, and hiking.We have lived here and loved the resort lifestyle since 1985 when Fred came as the Tennis Director. He served in that capacity for 13 years before being “pressed into service” with the agency! He jokes that his job is “to take out the trash and put up signs”! But don’t be fooled by that . . . . he loves helping people to learn about Fairfield Bay and to find the right property to fit their needs without high-pressured salesmanship.

Willena Herman

Willena Herman

Willena Herman

Contact Information

Email: willena@fairfieldbay.net

Cell: 501-253-1419

Office 501-884-4885

Willena started in real estate in the community in 1990, and was an immediate success. She was a leading listing and selling agent for several consecutive years. This created a desire to start their own business, Goodwin & Herman Associates Real Estate, in 1998. Willena has served as the Principal Broker from the beginning and has been one of our sales team’s leaders. Her strengths are being able to sense and evaluate clients’ needs, attention to detail, negotiations, and customer satisfaction.

She also handles most of the company computer and communications demands. Before coming to Fairfield Bay, she was a Corporate Trainer with Dillard Department Stores in Little Rock for several years, and was a store Dept. Manager and Executive Office Secretary prior to that. When she and Fred moved here, she was the Tennis Pro Shop Manager, then did training, personnel, & customer service for Fairfield Communities, Inc.

What else does she enjoy during her limited off-work hours? Cooking, traveling, checking out flea markets, and her commitment to different areas of service through their church….singing in choir and providing solos or playing piano, Secretary of Personnel Committee, serving on the Music Committee, Women’s Ministry, and missions projects. She is able to provide everyone the information and resources they will need to make their real estate decisions, whether listing or selling a property.


Melissa Clifton

Melissa’s Contact Info

Email:   melissa@fairfieldbay.net  

Cell:  501-944-0159  

Office:  501-84-4885

Melissa Clifton

Melissa Clifton

Melissa Clifton is the newest member of our progressive sales team. She first began her real estate activity in North Carolina. After locating back to Arkansas in 1999, she obtained her license here.

Melissa worked in agencies in the Little Rock and Maumelle communities, and later earned her broker’s license. She is an Associate Broker currently with us at Goodwin & Herman Associates. Adding to this experience, Melissa has also been a licensed insurance adjuster, and held an Appraisers License for 9 years.

Assisting Building Contractors with the purchase of lots and planning subdivisions, drawing house plans, and then selling those houses are additional real estate successes for Melissa. She and her husband John own Air Solutions of Arkansas, a full-service HVAC company. Melissa also handles most of the office management duties for this busy company.   John is a certified technician for several home warranty companies, so Melissa is very familiar with the importance of warranties and claims. They purchased a home here in Fairfield Bay in early 2013. They have 5 children and 2 grandchildren. Melissa is already involved in the Ladies’ Golf Association, and enjoys bowling, boating, & fishing.

Her new love for Fairfield Bay and the entire Greers Ferry Lake area makes her excited about sharing info with potential residents and assisting in their real estate search. Melissa has become an active part of our community and Goodwin & Herman Associates Real Estate.  She will help YOU get started with the wonderful lifestyle we all enjoy here in Fairfield Bay and the Greers Ferry Lake area.



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YES…..We handle rentals!  Just another service we offer to help you experience the Fairfield Bay lifestyle, for a weekend or longer.  We have different types of homes and condos to fit your accommodation needs, from efficiencies to 2 Bedroom Condos, and homes.  Just call us or complete the form below to let us know your intended dates of travel, and the number in your party so we can book the right place for you!  Our short-term rentals start at $95 per night, plus taxes, with a 2-nite minimum.  Ask us about fees for only one night, or for a week or month.  All of the units are updated, fully furnished with linens, kitchenware, paper goods, etc. — you only need to pack your clothes and any food items you will need!  We will be happy to discuss your special needs and requests to provide the most enjoyable stay.  We will arrange for key pick-up and check-in, payments, share info on events and activities as well.

If you own a nicely updated and fully furnished condo or home that you would like for us to rent for you, contact us about our Rental Management Program.  We will take the hassle out of booking rentals, collecting and paying the required taxes, and more!  With the increase in activities,  and Conference Groups coming to Fairfield Bay, we need additional lodging options.  Call us today for the details.


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P.O. Box 1290 Fairfield Bay Ar 72088